Kathleen Greenler Sexton, the CEO and Publisher of Subscription Insider, is a recognized expert in the world of digital subscription business models, market strategy, brand development, and digital information products. With a wealth of experience in leading successful digital media companies, Sexton has become a sought-after voice in the ever-evolving subscription economy.

Unlocking the Secrets of Subscription-Based Success

Pioneering Digital Brands and Driving Transformation

Sexton's career has been marked by her ability to launch and lead the growth of leading digital brands, including the iconic AltaVista, Individual.com, and HighBeam Research. Her expertise extends beyond just building successful digital properties; she has also played key executive roles in the successful sale of several companies, demonstrating her acumen in navigating the complex landscape of the digital media industry.Sexton's experience has given her a unique perspective on the dramatic changes that have swept through the content creation, business models, and technology sectors. As the former VP and General Manager of the SIIA Content Division, she helped media, publishing, and information companies navigate these turbulent waters, growing membership and revenue in the process.

Mastering the Subscription Economy

Sexton's deep understanding of the subscription economy has made her a sought-after speaker at industry conferences. She has become a recognized expert in the field, sharing her insights and strategies with businesses looking to capitalize on the growing demand for subscription-based products and services.At the helm of Subscription Insider, Sexton has honed her expertise in digital subscription business models, market strategy, and brand development. The company's mission is to deliver intelligence and guidance to organizations seeking to build, market, and sell successful subscription-based offerings.

Driving Turnarounds and Innovative Solutions

Sexton's versatility extends beyond her work in the digital media industry. She has also executed turnaround and new-to-market solutions for a diverse range of organizations, including SIIA, ZoomInfo, Business & Legal Resources, Inlumen, and OrderMotion.These experiences have given Sexton a deep understanding of the challenges and opportunities that businesses face in today's rapidly evolving landscape. Her ability to identify and implement effective strategies has made her a valuable asset to companies seeking to navigate the complexities of the modern business world.

A Passion for Sports and the Great Outdoors

When she's not immersed in the world of digital media and subscription-based business models, Sexton enjoys indulging in her passions for sports and the great outdoors. An avid skier, she can often be found hitting the slopes in the greater-Boston area, where she resides with her husband and son.Sexton's love for sports extends beyond the slopes, as she is also a devoted Boston sports fan, cheering on her favorite teams with the same enthusiasm she brings to her professional endeavors.