Today, Suntory Oceania made a significant announcement. Darren Fullerton, the CEO of Suntory Beverage & Food Oceania, will be stepping down from his position in 2025. This marks the end of an era for the company.

Suntory Oceania's Leadership Transition - A Milestone in the Beverage Industry

Darren Fullerton's Journey with Suntory

Fullerton joined Suntory in 2020, bringing with him a wealth of experience from his previous CEO roles at PepsiCo and Winc. During his time at Suntory, he has been a driving force behind the growth and evolution of the business. Under his leadership, the company has transformed into a dynamic beverage player across Australia and New Zealand. His strategic vision and leadership skills have been instrumental in building a $3B multi-beverage group that brings together the end-to-end manufacturing, sales, and distribution of Suntory's licensed and non-alcohol portfolios.This remarkable achievement is a testament to Fullerton's ability to navigate the complex beverage industry and create a strong foundation for the future. His partnership with Mark Hill, the Managing Director of Suntory Global Spirits Oceania, has been crucial in shaping the company's future. Together, they have created Oceania's fourth largest beverage player, which is set to launch in mid-2025 and disrupt the category with its 40 market-leading brands.

The Impact of Darren Fullerton's Leadership

With over 12 years of experience as a CEO, Fullerton has left an indelible mark on Suntory Oceania. His leadership has not only driven growth but has also fostered a culture of excellence within the organization. Under his guidance, the company has achieved remarkable success, becoming a force to be reckoned with in the beverage industry.His commitment to aligning the company with his values has been a key factor in its success. By unlocking the potential of the Oceania business, he has set a benchmark for future global business. His leadership has inspired the team to strive for excellence and has created a sense of unity and purpose within the organization.

Looking Ahead

Fullerton will lead the final stages of the creation of Suntory Oceania until the end of March and then continue in an advisory role. His departure marks the beginning of a new chapter for the company, but his legacy will live on. A successor will be announced in due course, and the team is confident that they will continue to thrive under new leadership.The creation of Suntory Oceania has firmly positioned the business for a strong and successful future. Built on a foundation of Suntory's ambitious 'Yatte Minahare' spirit, the company is well-positioned to continue its growth and innovation in the beverage industry.Fullerton's contributions to Suntory Oceania will not be forgotten. His leadership and vision have set the stage for the company's continued success, and the team is grateful for his leadership and guidance. As the company looks to the future, it will build on his legacy and continue to create value for its stakeholders.