Coca-Cola Europacific Partners (CCEP) is renowned for its commitment to providing Australians with their beloved beverages during the summer holidays. This year, the company is once again gearing up for its annual end-of-year initiative, aiming to enhance the shopping experience for consumers.

"CCEP: Uniting Office and Field for a Thriving Summer"

Volunteering in Stores: A Team Effort

For the second consecutive year, CCEP's office-based team members are leaving their desks behind and venturing into stores and supermarkets across the country. Starting next week, a remarkable 180 Australian volunteers will join forces with the field sales team. They will assist customers, stock shelves, and ensure that the drinks of choice are always within reach. This additional support amounts to approximately 237 days of extra resources in the field, demonstrating CCEP's dedication to meeting consumer demand. 2: The volunteers play a crucial role in creating a seamless shopping environment. By being on the ground, they can directly interact with customers, understand their needs, and provide personalized service. This not only enhances the customer experience but also builds stronger relationships between CCEP and its consumers.

Collaboration for Success

Jarrad Mortimer, the Vice President of At Home Sales, emphasizes the significance of collaboration. With office-based teams volunteering in stores and supermarkets, CCEP can effectively partner with its customers. During one of the busiest times of the year, this initiative allows the company to meet the high demand and provide exceptional service. 2: The success of CCEP is built on the foundation of its great people, great service, and great brands. This initiative truly embodies these values, as it brings together different teams and functions to work towards a common goal. It showcases CCEP's ability to adapt and respond to the needs of its customers.

Adding to the Festive Spirit

CCEP has gone the extra mile to add to the festive spirit by decorating one of its long-haul trucks with a custom Santa artwork. This creative touch not only catches the eye but also spreads holiday cheer. With operations in every state and territory across the country, CCEP's comprehensive sales and distribution network ensures that every Australian postcode is covered. 2: The decorated truck becomes a mobile symbol of CCEP's holiday spirit and commitment to the community. It serves as a reminder of the company's presence and its efforts to make the summer holidays more enjoyable for Australians.

Volunteering on Christmas Eve

Over 160 team members have volunteered to head into the field on the Saturday before Christmas. This provides an additional 850 hours of resource on one of the busiest days of the year for stores and supermarkets. Their dedication and willingness to give back during the holiday season is truly inspiring. 2: By volunteering on Christmas Eve, these team members show their commitment to the success of the business and the well-being of their customers. Their efforts help to ensure that stores and supermarkets are well-stocked and ready to serve customers during the holiday rush.