OC Kliff Kingsbury | ‘I think football is a cyclical game’

Sep 21, 2024 at 4:28 PM

Commanders' Offense Evolving Under Kingsbury's Guidance

Washington Commanders' offensive coordinator Kliff Kingsbury addressed the media before practice on September 20th, providing insights into the team's offensive progress and plans for the season. Kingsbury discussed the league-wide trends in offense, the development of rookie quarterback Jayden Daniels, and the team's approach to utilizing its talented receiving corps, including star wideout Terry McLaurin.

Unlocking the Potential of Washington's Offense

Adapting to the Changing Landscape of NFL Offenses

Kliff Kingsbury, the offensive coordinator for the Washington Commanders, acknowledged that the league is currently experiencing a shift in offensive production. He attributed this to defensive coordinators adopting strategies that aim to limit scoring and force offenses to make mistakes. Kingsbury cited the example of the Big 12 conference, where Iowa State's implementation of the "three double cloud defense" led to a significant drop in points per game. The coordinator believes that this cyclical nature of the game is not surprising and that offenses will eventually adapt and find ways to regain their dominance.

Developing a Rookie Quarterback's Progression

Kingsbury expressed his confidence in the development of rookie quarterback Jayden Daniels, stating that the entire season will be a learning process for the young signal-caller. The coordinator praised Daniels' operation and decision-making, particularly his ability to protect the football and make plays when needed. Kingsbury highlighted Daniels' composure in leading a game-winning drive in the team's previous outing, which he believes speaks volumes about the quarterback's competitive spirit and the potential he brings to the organization.

Establishing a Balanced Offensive Approach

Kingsbury emphasized the importance of being able to win games in any manner necessary, whether through the passing or running game. He was pleased with the performance of running back Brian Robinson Jr. in the previous game, noting his ability to find holes and make big plays, including a crucial third-and-one conversion. The coordinator believes that a strong running game can benefit the entire offense, and he is committed to continuing to establish that aspect of the Commanders' attack.

Maximizing the Talents of the Receiving Corps

Kingsbury acknowledged the need to get star wide receiver Terry McLaurin more involved in the offense, stating that it is his responsibility as the coordinator to find ways to do so. He recognized that opposing defenses will try to take McLaurin away, and it is Kingsbury's job to devise schemes and plays that can counter those efforts. The coordinator expressed confidence that the connection between Daniels and McLaurin will continue to develop, and he is determined to ensure that one of the league's best receivers receives the opportunities he deserves.

Addressing Execution and Discipline in the Red Zone

Kingsbury addressed the team's struggles in the red zone, particularly with pre-snap penalties that have hindered their ability to capitalize on scoring opportunities. He acknowledged that the red zone presents a faster and more challenging environment, and the offense needs to execute at a higher level to be successful in those situations. The coordinator believes that as Daniels gains more experience, the offense will become more efficient in the red zone, and he is committed to providing the right schemes and plays to help the team convert those opportunities into points.

Maintaining Focus in Hostile Environments

Kingsbury emphasized the importance of the team's focus and communication when playing in loud, hostile environments, such as the one they faced in Cincinnati. He acknowledged that the offense struggled with this aspect in their previous home game, but he is confident that the team will be able to lock in and execute at a high level when faced with similar challenges on the road.

Striking the Right Balance with Star Players

Kingsbury acknowledged the delicate balance of getting the ball to the team's star players, such as McLaurin, without forcing the issue. He praised Daniels' ability to operate the offense and make sound decisions, but he recognizes the need to find ways to consistently get the ball to McLaurin, who he considers one of the best players in the league. The coordinator is committed to developing schemes and plays that will allow the offense to maximize the talents of its key playmakers.

Identifying Areas of Strength and Improvement

Kingsbury highlighted the competitive spirit, effort, and mental toughness of the offense as positive attributes he has observed. He was impressed by the team's ability to maintain focus and execute at a high level in critical moments, such as the game-winning drive in the previous outing. However, the coordinator acknowledged that the offense needs to improve its consistency in executing at a high level, as they have not yet shown the ability to do so consistently throughout a game.