Niantic's Gaming Division on the Brink of a Massive Sale to Scopely

Feb 19, 2025 at 9:20 AM

Reports suggest that mobile developer Niantic is in discussions to sell its gaming division, which includes blockbuster titles like Pokémon Go and Monster Hunter Now, to Scopely. The deal could be worth up to $3.5 billion and may finalize within weeks. However, there is no guarantee an agreement will be reached. Pokémon Go, one of the most successful mobile games ever, allows players to catch Pokémon by exploring real-world locations using Google mapping technology. Despite efforts to replicate this success with other brands, only Pokémon Go has achieved significant popularity. The sale would likely include Niantic’s game titles rather than just the development team. Scopely, now part of the Saudi-owned Savvy Games Group, was acquired for nearly $5 billion in 2023. This potential acquisition aligns with Saudi Arabia’s strategic goal to diversify its economy away from oil.

The Potential Impact on Niantic's Game Titles and Licensing Rights

If the deal goes through, it will significantly affect Niantic's flagship title, Pokémon Go, along with other games such as Monster Hunter Now. These games have been pivotal in establishing Niantic as a leader in augmented reality (AR) gaming. Pokémon Go, which leverages real-world exploration through Google maps, has set a new standard for interactive mobile gaming. The inclusion of these titles in the sale raises questions about future licensing agreements with partners like The Pokémon Company and Capcom. While the exact terms are not clear, the sale would likely encompass the games themselves rather than just the development team behind them.

Pokémon Go has been a massive hit since its launch, revolutionizing how players engage with their environment. By integrating AR into everyday life, the game has attracted millions of users worldwide. Niantic's attempts to recreate this success with other franchises, such as Harry Potter Wizards Unite, have not been as fruitful. The company’s focus on leveraging AR technology has been both a strength and a challenge. With the potential sale, the future direction of these games and their associated licenses becomes uncertain. The involvement of major stakeholders like The Pokémon Company and Capcom adds complexity to the negotiation process, especially concerning intellectual property rights and future development plans.

Savvy Games Group's Strategic Expansion in the Gaming Industry

The proposed acquisition of Niantic's gaming division by Scopely underscores the growing influence of the Saudi Public Investment Fund (PIF) in the global gaming market. Scopely, now under the umbrella of the Savvy Games Group, was acquired for almost $5 billion in 2023. This move aligns with Saudi Arabia's broader strategy to diversify its economy beyond oil. The PIF has made several high-profile investments in the gaming sector, including a significant stake in Nintendo. These investments reflect Crown Prince Mohammed bin Salman's vision for economic diversification and modernization.

Savvy Games Group's acquisition of Scopely positions it as a formidable player in the mobile gaming industry. The potential addition of Niantic's gaming division further strengthens its portfolio. The PIF's investments in companies like Nintendo highlight its commitment to becoming a key player in the video game market. In May 2022, the fund acquired a 5.01% stake in Nintendo, which grew to 8.58% by mid-2024 before being reduced to 7.54%. Despite this reduction, the PIF remains one of Nintendo's largest shareholders. This strategic investment approach aims to foster innovation and growth in the gaming sector while reducing reliance on traditional oil revenues. The acquisition of Niantic's gaming division would be another significant step toward achieving this goal, solidifying Saudi Arabia's presence in the global gaming landscape.