In the heart of Pennsylvania, the Lehigh Valley Auto Show has become an eagerly anticipated event for both car enthusiasts and potential buyers. This year's edition, set to take place from March 19-23 at Lehigh University’s Goodman Campus, promises to be even more impressive than ever before. With all 44 local dealerships participating, visitors can expect a showcase of nearly 500 vehicles, including the latest models and classics. The event not only serves as a platform for dealers to highlight their offerings but also kicks off the spring sales season in style. Additionally, the show will feature expanded displays of electric and hybrid vehicles, catering to the growing interest in sustainable transportation options.

Showcasing Automotive Excellence: A Closer Look at the Lehigh Valley Auto Show

In the vibrant early spring days of March, the Greater Lehigh Valley Auto Dealers Association is preparing to host its 26th annual auto show, an event that has grown significantly over the years. Located at the prestigious Goodman Campus of Lehigh University, this five-day extravaganza will span across 140,000 square feet, offering attendees an unparalleled automotive experience. Under the theme "Ignite Your Imagination," the show will feature a wide array of vehicles—from cutting-edge electric cars to custom-built tuner vehicles—showcasing the latest innovations in the automotive industry.

Keynote speaker Dan Moyer, executive director of the association, emphasized the importance of participation by all dealerships, noting that the majority of attendees come to make purchasing decisions. Even newcomers to the market, such as Nucar and Sloan, have joined the lineup, ensuring a diverse representation of brands. Despite Chrysler not being an official sponsor, all eight Chrysler dealerships in the region are participating, underscoring the event's significance.

The show kicks off with a VIP Gala on March 19, benefiting the Good Shepherd Rehabilitation Pediatric Unit. Attendees will enjoy performances by the Silver String Philadelphia Mummers Band and a rock 'n' roll cover band led by Don Cunningham, president of the Lehigh Valley Economic Development Corp. The evening concludes with an immersive automotive experience, complete with dinner and drinks.

Throughout the week, various events will keep visitors engaged, including daily tastings from local distilleries, wineries, and breweries. Car clubs, such as the Thunderbird, Corvette, and Mustang clubs, will display their prized vehicles on specific days. One of the highlights will be the Tuner Show on March 22, featuring over 70 modified cars and trucks from New York, New Jersey, and Pennsylvania, along with DJ Forensic providing electrifying music sets.

An Event That Drives More Than Just Sales

From a journalist's perspective, the Lehigh Valley Auto Show stands out not only for its impressive array of vehicles but also for its commitment to community engagement. The event raises significant funds for local causes, contributing over $2 million in the past 12 years. It serves as a reminder that while the automotive industry thrives on innovation and competition, it also plays a vital role in supporting the communities it serves. For attendees, the show offers much more than just a glimpse into the future of transportation—it provides a platform for making informed decisions and connecting with like-minded enthusiasts.