New car sales in Europe faced a setback in November, following a modest growth in October. This downturn was influenced by significant declines in France and Italy, along with a stagnation in Germany. The European Automobile Manufacturers Association (ACEA) presented these industry data on Thursday. While the slowdown in electric vehicle (EV) sales was partially offset by the growth of hybrid-electric car registrations, which achieved a third consecutive month of topping petrol sales. This situation poses challenges for European automakers as they grapple with weak demand, high production costs, and the transition to EVs while fending off competition from China. Unraveling the European Car Sales Conundrum
November's Sales Trends
In November, the number of new vehicles registered in the EU, Britain, and the European Free Trade Association (EFTA) witnessed a 2% year-on-year decline, reaching 1.06 million. Among the various brands, Volkswagen saw a 2.8% increase in registrations, while Renault experienced a 9.2% rise. Conversely, Stellantis saw a 10.8% drop. The sales of fully electric cars (BEVs) in November fell by 9.5% in the EU, mainly due to sharp declines in France and Germany. On the other hand, hybrid cars (HEVs) saw a 18.5% increase, marking three consecutive months of growth. Tesla and SAIC Motor, which became subject to new EU tariffs on Chinese-made cars from November, saw their sales in the bloc decline by 40.9% and 7.8% respectively. Electrified vehicles - BEV, HEV, or plug-in hybrids (PHEV) - accounted for 55.8% of passenger car registrations in November, up from 51.8% in the previous year.
This data showcases the complex dynamics at play in the European car market. The decline in BEV sales indicates the ongoing challenges in the transition to electric mobility, despite some growth in hybrid models. The impact of tariffs on Chinese carmakers also becomes evident, affecting their sales in the EU. The increase in electrified vehicle registrations, however, shows a gradual shift towards more sustainable transportation options.
ACEA's role in this context is crucial. As the EU's new carbon dioxide emission reduction targets loom next year, ACEA has called for a review of the regulation and is engaged in discussions with EU lawmakers. Director General Sigrid de Vries emphasized the difficulties faced in Europe, including costly energy and electricity prices and the lack of raw materials and a well-developed supply chain for electrification.
The Appointment of a New President
On December 11, ACEA appointed Mercedes Chairman Ola Källenius as its new president starting from January 1. This move is significant as it marks a change in leadership during a critical period for the European car industry. Additionally, ACEA approved the return of Stellantis to the organization from the next year, which could have implications for the industry's future.
The appointment of a new president brings new perspectives and strategies to ACEA. Ola Källenius' leadership at Mercedes has been influential, and his role at ACEA is expected to shape the organization's approach to the challenges ahead. The return of Stellantis also indicates a potential realignment within the industry and could lead to new collaborations and developments.
The context of these events is crucial in understanding the current state of the European car market. With the upcoming carbon dioxide emission reduction targets and the ongoing transition to electric vehicles, these decisions and developments will play a significant role in shaping the industry's future.