Empowering Young Canadians: Fidelity's Money Gains Expands Financial Literacy Offerings

In a world where financial literacy is increasingly crucial, Fidelity Investments Canada ULC (Fidelity) is taking a proactive approach to equipping young Canadians with the knowledge and tools they need to navigate the world of investing. The company has officially launched new content in its popular Money Gains video series, providing a comprehensive resource for students, parents, and educators alike.

Unlocking the Secrets of Investing: Fidelity's Commitment to Financial Empowerment

Addressing the Demand for Investment Education

According to the Fidelity Young Canadians Study, conducted in partnership with Ipsos, a staggering 78% of young Canadians aged 15-17 reported that learning about budgeting and money management is a top priority. Recognizing this growing need, Fidelity has stepped up to the plate, expanding its Money Gains video series to provide engaging and informative content that helps students navigate the world of investing.

Empowering Students with the Fundamentals of Investing

First launched in 2023, the Money Gains series is designed with grade 9 and 10 students in mind, but it can also serve as a valuable resource for parents and educators who want to support their students' financial literacy journey. The series, available in both English and French on Fidelity's website and YouTube channel, covers the ABCs of investing, equipping young Canadians with the knowledge they need to make informed financial decisions.

Addressing the Challenges of Investment Education

"Learning to invest wisely is a foundational skill for our young people," said Diana Godfrey, Senior Vice President of Human Resources and Corporate Affairs at Fidelity. "We know that teens are increasingly looking for investment advice on social media, so it's really important that we provide them with credible information that gives them the tools to make good financial decisions, rather than telling them what to invest in. That's what our goal is with Money Gains."

Aligning with the Ontario Government's Financial Literacy Initiative

The launch of the expanded Money Gains series comes at a pivotal time, as the Ontario government has recently announced the addition of a financial literacy graduation requirement in Grade 10. Fidelity is fully supportive of this initiative and sees the Money Gains program as an opportunity for students to enhance their investing knowledge and prepare for their financial futures.

Fidelity's Holistic Approach to Financial Literacy

The company's commitment to financial literacy extends beyond the Money Gains series. Fidelity's Charitable Giving Committee has identified education as one of its six areas of impact, and the firm has partnered with organizations such as Pathways to Education, the Toronto Public Library, and the Toronto Foundation for Student Success to provide individuals with the knowledge and tools they need to achieve financial well-being.

Engaging with Experts and Thought Leaders

To further amplify its financial literacy efforts, Fidelity is hosting a special episode of its Upside podcast, featuring an engaging conversation on investment literacy and insights about young investors. The episode will include perspectives from personal finance expert Robin Taub, Fidelity Learning Design Consultant Ravina Gill, and BGC Canada's Amy Terrill, offering a comprehensive and insightful look at the challenges and opportunities facing young Canadians in the world of investing.

Fidelity's Commitment to Innovation and Client-Centric Solutions

As the financial landscape continues to evolve, Fidelity Investments Canada remains committed to innovation and providing its clients with a diverse range of investment and wealth management products, services, and technological solutions. With assets under management of $253 billion (as of September 6, 2024), the firm is dedicated to helping its diverse clientele, including financial advisors, wealth management firms, employers, institutions, and individuals, achieve their long-term financial goals.