Valio Expands Plant-Based Protein Portfolio with Strategic Acquisition

Feb 17, 2025 at 10:28 AM

In a significant move to bolster its presence in the plant-based protein market, Finnish dairy giant Valio has acquired Raisio's plant protein business. This €7 million deal encompasses renowned fava bean brands Härkis and Beanit, along with associated production assets located in Kauhava, Finland. The acquisition not only strengthens Valio's position in the alternative protein sector but also marks a strategic shift towards becoming a comprehensive food company. With this purchase, Valio aims to cater to the growing global demand for sustainable food options while continuing its legacy of innovation.

Details of the Acquisition

In the heart of Finland, during a pivotal moment for the food industry, Valio has taken a decisive step by acquiring Raisio’s plant protein business. This transaction includes the state-of-the-art production equipment housed at the facility in Kauhava, where 16 employees will transition to Valio’s payroll. The acquisition is set to be finalized in March, after which these assets and personnel will officially join Valio’s operations.

The move underscores Valio’s commitment to diversifying its product offerings beyond traditional dairy. Executive Vice President Tuomas Salusjärvi emphasized that the future of food will encompass a blend of plant-based, animal-based, and cellular agriculture products. He highlighted that this strategy is essential to meet the nutritional needs of an expanding global population. By integrating the Härkis and Beanit brands into its portfolio, Valio positions itself as a leader in developing innovative plant-based solutions.

Senior Vice President Kimmo Luoma noted that the acquisition aligns with Valio’s long-term vision. The company has already demonstrated success with its Gold&Green brand, which saw a remarkable 50% sales increase in the last quarter of 2024 compared to the previous quarter. With the addition of the Kauhava factory’s production capabilities, Valio is well-equipped to expand its plant-based product range and meet the rising consumer demand for sustainable food choices.

Operations under the Härkis and Beanit brands will continue seamlessly, ensuring uninterrupted service to customers. This acquisition represents a milestone in Valio’s journey from a dairy-centric company to a diversified food enterprise, ready to shape the future of nutrition.

From a journalist's perspective, this acquisition signals a broader trend in the food industry: the increasing importance of plant-based proteins. As companies like Valio invest in sustainable and innovative food solutions, they are not only responding to changing consumer preferences but also contributing to a more resilient and diverse food system. This shift highlights the need for businesses to adapt and innovate in order to thrive in a rapidly evolving market.