The Golden Globes may have taken center stage, but the real magic happened earlier at WWD’s inaugural Style Awards. Held at the Four Seasons Hotel Los Angeles at Beverly Hills, this event celebrated not just the glamour of the red carpet but also the unsung heroes who make it all possible. From fashion icons to beauty mavens, the night was a tribute to the talent and creativity that define Hollywood's most memorable moments.

Discover the Talent and Glamour That Define Red Carpet Excellence

Honoring Industry Leaders in Fashion and Beauty

The evening spotlighted several industry luminaries whose contributions have shaped the world of fashion and beauty. Tracee Ellis Ross, known for her impeccable style and successful Pattern Beauty brand, received accolades for her innovative approach to personal care. Meanwhile, Anna Sawai, with her unique flair, captivated audiences both on and off-screen. Wes Gordon, Carolina Herrera’s creative director, showcased his visionary designs that have graced countless red carpets. Kate Young, a renowned fashion stylist, demonstrated her unparalleled ability to transform celebrities into fashion icons. Chris Appleton, a hairstyling genius, shared insights into creating unforgettable looks, while Pati Dubroff, an expert makeup artist, revealed the secrets behind flawless skin. Jamie Taylor, a men’s grooming specialist, and Iván Pol, a facialist, brought their expertise to enhance the natural beauty of guests.The celebration extended beyond recognition, offering visitors a glimpse into the meticulous preparation that goes into every glamorous appearance. The event provided a platform for these professionals to share their stories, techniques, and inspirations, making it an invaluable experience for attendees.

A Curated Gifting Experience Like No Other

Earlier in the day, guests were treated to a curated gifting experience inside the Style Suite. This exclusive space was filled with an array of products from leading brands such as Parfums de Marly, JVN Hair, Algenist, D.S. & Durga, Loop Earplugs, and Shark. Each item was carefully selected to cater to the diverse interests of the attendees, from luxury fragrances to cutting-edge technology. WWD merchandise added a special touch, allowing guests to take home a piece of the iconic publication.This immersive experience offered more than just gifts; it was an opportunity to engage with brands that are redefining the beauty and lifestyle industries. Visitors could explore new products, learn about emerging trends, and connect with representatives from each company. The atmosphere was electric, with everyone eager to discover the next big thing in fashion and beauty.

Pampering and Prepping for the Red Carpet

To ensure every guest looked and felt their best, Glamsquad, an in-home beauty service, set up stations within the Style Suite. Their team of experts provided personalized beauty prep, ensuring that everyone left looking radiant. Amazon Beauty also made its presence felt by offering a wide range of hair and skincare products, catering to various pampering needs. Celebrities like "Love Island" star Leah Kateb took full advantage of the offerings, indulging in treatments that left them glowing.The attention to detail was evident in every aspect of the event. From selecting the right shade of lipstick to perfecting a hairstyle, nothing was left to chance. Guests left feeling not only pampered but also empowered, ready to face the red carpet with confidence. The experience highlighted the importance of self-care and the transformative power of beauty, proving that even the most minor details can make a significant impact.

Charity and Community Engagement

The event had a heartwarming charitable component, with St. Jude Children’s Research Hospital playing a pivotal role. The nonprofit educated guests about its mission to help children battling life-threatening diseases. A kids’ tent featuring plush toys provided photo opportunities while showcasing the organization’s celebrity partners, including longtime supporter Sofia Vergara.St. Jude’s presence underscored the event’s commitment to giving back and raising awareness. Attendees had the chance to learn more about the hospital’s work and how they can contribute to its cause. The tent became a symbol of hope, reminding everyone of the importance of compassion and community support.

Relaxation and Reflection Before the Big Night

Before the Golden Globes commenced, the Style Suite offered a moment of relaxation. Guests perused the pages of WWD Weekend, reminiscing about past red carpet moments that left an indelible mark on the award show’s history. Conversations flowed effortlessly, with attendees sharing stories of their favorite outfits, hairstyles, and makeup looks. The atmosphere was one of anticipation and excitement, as guests prepared to witness another historic night of glamour. Familiar faces from TikTok and Instagram, boasting millions of followers, added to the buzz. Actresses, comedians, dancers, makeup artists, and influencers mingled, creating a vibrant and dynamic environment. Christina Kirkman, Asia Monét, Marjan Tabibzada, and Anastazia Dupee were among those who stopped by, bringing their own flair and energy to the event.The Style Suite served as a prelude to the main event, setting the tone for what was to come. It was a place where dreams were nurtured, and aspirations were realized. As the night unfolded, it became clear that the true essence of the red carpet lies in the people who bring it to life.