UK Tempeh Brand Tiba Secures Major Investment Amidst Soaring Sales

Mar 11, 2025 at 2:00 PM
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Tiba Tempeh, a UK-based tempeh producer, has recently secured over £1.1 million in investment and witnessed a remarkable 736% surge in retail sales within the past year. This growth comes as consumer demand for minimally processed meat alternatives continues to rise. The funding round was led by Maven Capital Partners through its Northern Powerhouse Investment Fund II, with additional support from Perfect Redd, the venture capital arm of Samworth Brothers. The brand plans to use the investment to boost marketing, sales, and product development. Founded in 2019 by Alexandra and Ross Longton, Tiba Tempeh offers a range of natural and organic tempeh products that are high in protein, fiber, and naturally vegan. Despite an overall decline in the chilled meat-free category, Tiba Tempeh has contributed significantly to the market, generating £1.2 million in retail sales value over the past year.

Rapid Growth and Strategic Investments

The substantial investment will play a crucial role in enhancing Tiba Tempeh's market presence and product offerings. With the financial backing secured, the company aims to strengthen its marketing efforts, expand sales channels, and introduce innovative products. The brand’s rapid growth is attributed to its commitment to providing minimally processed, nutritious, and sustainable plant-based options. As consumer preferences shift towards healthier and more environmentally friendly choices, Tiba Tempeh has positioned itself as a leader in the chilled meat-free category. The investment will also support the brand's mission to inspire people to enjoy delicious and naturally healthy plant-based foods.

Founded by Alexandra and Ross Longton in 2019, Tiba Tempeh has quickly become the fastest-growing brand in the UK’s chilled meat-free category. The company offers a variety of tempeh products, including blocks, mince, and marinated pieces, all made from 100% natural and organic ingredients. These products provide 22 grams of protein per 100 grams, catering to consumers seeking minimally processed, nutritious alternatives. The brand’s success is further bolstered by its strong retail presence in major UK supermarkets such as Sainsbury’s, Morrisons, and Ocado. Additionally, Tiba Tempeh has expanded internationally, launching into Spain and France with listings in select supermarkets like Carrefour.

Meeting Consumer Demand for Natural Alternatives

Consumer preferences are increasingly favoring natural and minimally processed food options, particularly in the meat-free category. Tiba Tempeh addresses this demand by offering a range of products that are not only high in protein but also rich in fiber, naturally vegan, and gluten-free. According to research from Mintel, four in ten UK consumers are reducing their meat intake, yet many express concerns about highly processed meat substitutes. Tiba Tempeh stands out by providing wholesome, unprocessed alternatives that align with these health-conscious trends. The brand’s rapid growth reflects its ability to meet consumer needs while promoting sustainability and nutrition.

The brand’s success is underscored by its contribution of £1.2 million in retail sales value over the past year, despite an overall decline in the chilled meat-free category. This achievement highlights Tiba Tempeh’s unique position in the market. The company’s founders, Alexandra and Ross Longton, have emphasized their dedication to creating a healthier world through delicious and sustainable plant-based food. With plans to launch new products in 2025, Tiba Tempeh is poised to continue its impressive trajectory, driving innovation and growth in the plant-based sector.