Toyota and Mazda Unveil Bold Sports Car Collaboration

Feb 15, 2025 at 5:15 PM

In a groundbreaking development, Japanese automakers Toyota and Mazda are set to revolutionize the sports car market with an unprecedented partnership. This collaboration, which promises to introduce a new generation of performance vehicles, marks a significant shift from their previous joint ventures focused on hybrid technology. The project, first reported by Japan's leading automotive publication, highlights the ambitious scope and innovative spirit behind this venture. At the heart of this collaboration is a powerful 3.3-liter six-cylinder engine developed by Mazda, which will power both companies' upcoming sports cars. While Toyota looks to transition away from its partnership with BMW, Mazda is developing its own unique four-door coupe model, expanding its lineup and challenging traditional definitions of sports cars.

The decision to adopt Mazda's 3.3-liter six-cylinder turbocharged engine represents a strategic move for Toyota. After co-developing the GR Supra with BMW, Toyota aims to replace the German-made inline-six turbo engine with Mazda’s advanced powertrain. This engine, already in use in the U.S.-spec CX-70 and CX-90, delivers impressive performance with an estimated output of around 360 horsepower. The rear-wheel-drive configuration further aligns with Toyota's vision for its next-generation sports cars. Meanwhile, Mazda is focusing on crafting its own sports car using the same platform and engine setup. However, Mazda's approach diverges from conventional two-door designs, opting instead for a more versatile four-door coupe that could appeal to a broader audience.

Mazda's commitment to innovation extends beyond this collaborative effort. The company is currently working on its fifth-generation Miata MX-5 and an all-new rotary-hybrid powered sports car. By adding this six-cylinder powered vehicle, Mazda will complete a trio of sports cars, showcasing its dedication to diversifying its portfolio. The concept of a four-door sports car may challenge traditional perceptions, but Mazda believes it offers a compelling alternative to the market. This strategy not only broadens customer choices but also redefines what constitutes a sports car in today's automotive landscape.

The roots of this partnership can be traced back to 2017 when Toyota and Mazda established a capital tie-up through cross-shareholdings. Toyota acquired a 5.1% stake in Mazda, becoming its third-largest shareholder. Since then, the relationship has deepened, culminating in a joint venture at the Huntsville plant in Alabama. Here, both companies produce vehicles on the same production line, with Toyota manufacturing the Corolla Cross and Mazda assembling the CX-50. The integration goes even deeper, with the CX-50 utilizing Toyota's THS hybrid system, while the Mazda2 hybrid shares components with the Toyota Yaris in Europe.

The origins of this sports car collaboration date back to 2015 when Mazda unveiled the RX-Vision concept car, followed by the Vision Coupe in 2017. These stunning designs hinted at shared platforms and powertrains between the two automakers. In 2022, Toyota's GR GT3 concept at the Tokyo Auto Salon further fueled speculation about the shared architecture. Expected to debut in 2027, Mazda's unnamed sports car will likely draw inspiration from the Vision Coupe, albeit with modifications to enhance practicality for everyday use. This collaboration signifies a new era of innovation and synergy between Toyota and Mazda, promising exciting developments in the sports car segment.

This partnership between Toyota and Mazda signals a transformative phase in the automotive industry. By leveraging each other's strengths, these two giants aim to redefine the sports car category with cutting-edge technology and design. The introduction of a four-door sports car challenges conventional norms, offering consumers a fresh perspective on performance vehicles. As both companies prepare for the launch of their respective models, the automotive world eagerly awaits the unveiling of these innovative creations, which promise to set new benchmarks in the market.