Recycling for a Cause: Target's Car Seat Trade-In Event Empowers Families and the Environment

Target's biannual car seat trade-in event is back, offering families a chance to responsibly dispose of old car seats while earning a 20% discount on new baby gear. This initiative not only promotes sustainability but also provides a convenient solution for parents looking to upgrade their child's safety equipment. With the event running from September 15th to September 28th, 2024, families can take advantage of this opportunity to save money and contribute to a greener future.

Empowering Families to Upgrade with Ease

Convenient Car Seat Recycling

Target's car seat trade-in program makes it easy for families to recycle their old car seats. Simply bring your infant car seat, convertible car seat, car seat base, harness or booster seat, or even expired or damaged car seats to your local Target store during the event period. Drop off the items in the designated collection box, and you'll receive a 20% off Target Circle Bonus that can be used towards the purchase of a new car seat, stroller, or other select baby gear.

Flexible Redemption Options

The 20% off Target Circle Bonus can be redeemed twice through October 12th, 2024, providing families with ample time to take advantage of the savings. The bonus can be combined with other offers, making it an even more attractive proposition for parents looking to upgrade their baby's safety equipment or invest in other essential items for their growing family.

Expanding the Scope of Eligible Products

The 20% off Target Circle Bonus can be applied not only to new car seats but also to a wide range of baby gear, including booster seats, car seat bases, travel systems, strollers, and select baby home items such as playards, high chairs, swings, rockers, bouncers, walkers, entertainers, and jumpers. This expanded eligibility ensures that families can maximize their savings and address a variety of their baby's needs.

Seamless Integration with Target Circle

The car seat trade-in process is designed to be user-friendly, with participants simply needing to scan a QR code on the collection box to add the 20% off Target Circle Bonus to their digital wallet. This integration with the Target Circle loyalty program makes the redemption process straightforward and convenient for customers.

Empowering Families to Prioritize Safety and Sustainability

Target's car seat trade-in event not only provides families with a practical solution for upgrading their child's safety equipment but also encourages environmental responsibility. By recycling old car seats, participants are contributing to a more sustainable future, as the materials from the collected seats are repurposed into new products such as pallets, plastic buckets, and construction materials.

A Proven Track Record of Success

Since the inception of the car seat trade-in program in 2016, Target has successfully recycled over 3 million car seats, which equates to approximately 45 million pounds of material. This impressive track record demonstrates the program's impact and the commitment of both Target and its customers to creating a more sustainable future.

A Win-Win for Families and the Environment

Target's car seat trade-in event is a shining example of a retailer's ability to empower its customers while also promoting environmental stewardship. By offering a convenient and rewarding way for families to recycle their old car seats, Target is not only helping parents save money on new baby gear but also contributing to a more sustainable future for all.