Sanpellegrino Unveils New Fruit-Infused Sparkling Water Line

Mar 10, 2025 at 10:09 AM
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In a significant move, the renowned Italian beverage brand Sanpellegrino has introduced an innovative range of flavored sparkling waters. This new collection, named Sanpellegrino Ciao!, draws inspiration from Italy's rich tradition of combining effervescent water with citrus flavors and a hint of salt. The product line aims to offer consumers a refreshing and authentic taste experience while adhering to health-conscious standards.

Exploring the Details of Sanpellegrino Ciao!

During the vibrant spring season of 2025, shoppers will find this delightful new offering on store shelves. The lineup features four enticing flavors: peach, blood orange, lime, and cherry. Each can, measuring 11.15 ounces, contains no more than 10 calories, is free from added sugars, and includes a subtle addition of Sicilian salt to enhance the flavor profile. Sara Mayer, who oversees marketing at Sanpellegrino, emphasized the company's commitment to quality and tradition. She noted that for over nine decades, Sanpellegrino has strived to create beverages that embody the essence of Italian craftsmanship and passion. With the launch of Ciao!, the brand seeks to bring the best of Italy into every sip.

From a consumer perspective, the introduction of Sanpellegrino Ciao! offers a glimpse into the brand's dedication to preserving cultural heritage through its products. It highlights the importance of maintaining traditional values while innovating to meet modern dietary preferences. As the product becomes available in select stores, it invites customers to explore a taste of Italy's culinary richness, encapsulated in each can. The suggested retail price of $5.99 for a six-can pack makes it accessible for those looking to indulge in a guilt-free, flavorful experience.