Unlocking the Future: IFF's Innovative Solutions Redefine the Food and Beverage Industry

In a world where consumer demands are constantly evolving, IFF (NYSE: IFF) is poised to unveil a series of groundbreaking food and beverage innovations at Gulfood Manufacturing 2024. Themed "Make joy through science and creativity," the company's focus is on transforming megatrends and innovations into tangible opportunities for the industry.

Elevating Experiences, Enhancing Wellness

Revolutionizing Dairy Delights

IFF's innovative dairy drink concepts are set to redefine the industry. Leveraging a unique system of specialty stabilizers, emulsifiers, patented flavor technology, and innovative top notes, IFF has developed cost-efficient solutions that offer significant savings on the full product composition without compromising on the sensory profile or stability. These offerings, available in plain milk and sweetened flavored versions, boast higher calcium levels than standard milk, catering to health-conscious consumers.

Fizzy Fusion of Flavors and Function

Recognizing the growing demand for beverages that cater to both emotional and functional needs, IFF has developed a groundbreaking concept called IFF Beyond Hedonics. This proprietary toolbox of consumer research methodologies aligns flavors with functional benefits (IFF Ingredient HealthScape) and affective states such as energy, happiness, focus, and fun (IFF Flavor Feelings). By harnessing these insights, IFF empowers manufacturers to forge stronger connections between their brands and consumers through innovative, emotion-driven fizzy beverages.

Sustainable Sauces: Reducing Tomato Paste, Preserving Flavor

Addressing the industry's need for cost-effective and sustainable solutions, IFF's CURE system, comprising Core and Uncommon Replacements & Extenders, enables a 30% or more reduction in tomato paste for ketchup, tomato paste, and tomato-based sauces. This innovative approach maintains the desired flavor, texture, and quality, offering manufacturers a viable alternative to traditional formulations.

Snacking Across Cultures: Fusion of Flavors

Inspired by the 'epicuriosity' trend, IFF's international fusion snack concepts cater to the growing consumer appetite for exploring new aromas and tastes. By blending Asian and European culinary traditions, these innovative snack offerings provide a unique sensory experience that captivates the palate and sparks curiosity.

Cocoa Conundrum Conquered: Reducing Costs, Preserving Indulgence

Addressing the challenges posed by fluctuating cocoa prices, IFF's innovative flavors and ingredient solutions enable manufacturers to mitigate the impact on their products. Whether it's cookies or chocolate drinks, IFF's expertise ensures that the taste and functionality are preserved, even with reduced cocoa content. This approach not only addresses cost concerns but also maintains the high-quality sensory experience that consumers expect.

Transforming the Future, One Innovation at a Time

IFF's unwavering commitment to science and creativity is the driving force behind its groundbreaking solutions. By leveraging cutting-edge technologies, deep consumer insights, and a relentless spirit of innovation, the company is poised to revolutionize the food and beverage industry. Visitors to Gulfood Manufacturing 2024 will have the opportunity to experience firsthand how IFF's sustainable and affordable solutions deliver unparalleled sensory delight and functional health benefits, setting the stage for a future where joy and innovation converge.