In a move that promises to transform the automotive industry, HiQ Tyres & Autocare has joined forces with car retailer Carsa to establish two cutting-edge vehicle buying and service experience centers in Halesowen and Cannock. This strategic partnership combines HiQ's nationwide autocare expertise with Carsa's innovative dealership model, offering customers a seamless and premium experience under one roof.

Elevating the Car Ownership Journey

Uniting Industry-Leading Expertise

The new centers leverage the strengths of both HiQ and Carsa, creating a synergistic ecosystem that caters to the diverse needs of car owners. HiQ's renowned autocare services, including tyre fitting, vehicle servicing, and MOT testing, are now complemented by Carsa's extensive range of high-quality vehicles and exceptional customer service. This integration allows customers to fulfill all their automotive requirements in a single, convenient location, streamlining the car ownership process.

Empowering the Local Community

The opening of these centers has brought a significant boost to the local job market, with each site creating 20 new full-time roles across sales and technical positions. This investment in the community not only strengthens the local economy but also ensures that customers receive the highest level of expertise and attention when visiting the centers.

Delivering a Franchise-Level Experience at Fast Fit Prices

The partnership between HiQ and Carsa offers customers the best of both worlds – the premium experience of a franchise-level service combined with the affordability of fast fit prices. "When a customer drives past and sees Carsa and HiQ above the door, they know they'll be welcomed and receive a high-quality and premium service," explains Nash Sahota, Center Manager of HiQ Tyres & Autocare Halesowen. This trust and assurance are essential for building long-lasting relationships with the local community.

Seamless Integration for Unparalleled Convenience

The co-location of HiQ's autocare services and Carsa's vehicle sales has created a one-stop-shop for car owners, eliminating the need to visit multiple locations for their automotive needs. "We really value what HiQ adds to our business model, so for us it's the perfect partnership," says Dan Tift, Center Manager of HiQ Tyres & Autocare Cannock. This seamless integration not only saves customers time and effort but also provides them with a comprehensive and hassle-free car ownership experience.

Driving the Future of Automotive Retail

The partnership between HiQ and Carsa represents a significant step forward in the evolution of the automotive industry. "These are the first two steps in an exciting partnership that aims to transform the car buying and servicing experience," says Craig Sprigmore, Goodyear Retail Director UK & Ireland. By combining industry-leading expertise, innovative business models, and a customer-centric approach, the centers are poised to redefine the way car owners interact with their vehicles, setting a new standard for the industry.

Inviting the Community to Experience the Difference

The new HiQ and Carsa centers are eager to welcome drivers from the local community and invite them to take advantage of the free vehicle health checks offered at the branches. "We look forward to continuing to deliver for the local community by taking the stress out of regular vehicle maintenance, service, and purchasing," Sprigmore adds, emphasizing the centers' commitment to providing a seamless and stress-free car ownership experience.