A recent survey reveals that toys play a crucial role in children's happiness, social skills, and self-confidence. Conducted among 2,000 parents of school-aged children, the findings highlight the positive impact of playing with dolls and action figures on kids' ability to form friendships and express themselves. The study also underscores parents' emphasis on fostering social and emotional values over academic skills through play.

Boosting Social Skills Through Play

Playing with toys emerges as a powerful tool for enhancing children's social interactions. A significant majority of parents reported that their kids who engage with dolls and action figures tend to have more friends. This type of play helps children develop essential life skills such as communication, problem-solving, and forming strong relationships. Parents are increasingly recognizing the importance of these aspects over purely academic achievements.

According to the research, 63% of parents believe early exposure to toys can ease the process of making new friends later in life. Furthermore, 70% of respondents noted that their children's confidence stems from a strong sense of self and robust friendships. The study also found that nearly two-thirds of parents actively seek out toys that reflect diverse personalities and interests, promoting inclusivity and self-expression. On-screen characters significantly influence toy preferences, with 46% of parents reporting that their children often choose toys based on TV or YouTube characters.

Building Confidence Through Creative Expression

Toys serve as a medium for children to explore and build confidence in various ways. The survey identified seven key areas where kids demonstrate self-assurance, including trying new activities, making friends easily, and sharing accomplishments. Parents view playtime as an opportunity for their children to discover personal interests and develop problem-solving skills.

Dr. Sheryl Ziegler, a Clinical Psychologist and Play Therapist, emphasizes the significance of play during holidays, noting it as a vital period for self-growth. She explains that play enables children to navigate their world and understand their identity better. The research indicates that 53% of children express confidence by trying new things, while 51% make friends effortlessly and share their ideas with others. Additionally, using imagination during play and showcasing personal style contribute to building self-esteem. Parents prioritize these outcomes over academic skills, aiming to instill social and emotional values in their children.