In the heart of Paris on a serene evening, Karlie Kloss and renowned fashion designer Rick Owens reminisced about their initial encounter. This meeting took place 17 years ago when Ms. Kloss was just beginning her modeling career, with her mother by her side for fittings. Fast forward to today, Ms. Kloss is not only one of the most recognized names in modeling but also co-runs Bedford Media, a thriving media enterprise with her husband Joshua Kushner. The occasion brought them together at the end of Paris Fashion Week to celebrate the revival of i-D magazine, which Ms. Kloss acquired in 2023.
Under the new leadership of editor-in-chief Thom Bettridge, i-D aims to honor its storied past while embracing contemporary relevance. With an event hosted at Mr. Owens' minimalist Left Bank residence, the evening highlighted the importance of preserving fashion's legacy while propelling it into the future. Ms. Kloss expressed her commitment to ensuring that this iconic publication continues to thrive amidst industry changes.
The Evolution of a Modeling Icon
From a young model accompanied by her mother to fittings to becoming a household name in the fashion world, Karlie Kloss has come a long way. Her journey from the runway to entrepreneurship exemplifies her versatility and adaptability. Now, as part-owner of Bedford Media, she leverages her influence to shape the media landscape alongside her husband. This evolution underscores her ability to navigate diverse professional realms successfully.
Kloss’s path through the fashion industry mirrors the transformation of the business itself. Initially stepping into the limelight during her teenage years, she quickly established herself among the elite group of models known worldwide. Over time, she expanded her horizons beyond modeling, developing skills in technology, business, and media. Her decision to acquire i-D magazine represents another milestone in her career trajectory, showcasing her dedication to fostering creativity and innovation within the fashion sector. By investing in such ventures, she demonstrates a strategic vision aimed at sustaining cultural touchstones like i-D.
A New Chapter for i-D Magazine
With the acquisition of i-D magazine by Karlie Kloss, the publication embarks on a fresh chapter under the editorial guidance of Thom Bettridge. The mission remains rooted in celebrating fashion's rich history while adapting to current trends and challenges. Hosting the relaunch celebration at Rick Owens’ home provided a fitting backdrop for discussions around preservation and progress in the fashion industry. It emphasized the collaborative spirit necessary for maintaining relevance in today's fast-paced environment.
i-D magazine’s rebirth signifies more than just a change in ownership; it reflects a broader movement towards revitalizing traditional media outlets. Under Bettridge’s direction, the focus shifts toward reinvigorating the essence that made i-D famous while addressing modern audiences' needs. The collaboration between Kloss and Bettridge highlights shared values concerning authenticity and originality in storytelling. As they work together to redefine the brand, they aim to inspire both longstanding readers and new generations alike. Through events like the Paris dinner, they reinforce connections across the global fashion community, ensuring i-D maintains its status as a pivotal voice in fashion discourse.
