A New Culinary Era Unfolds at Brooklyn Mirage

Apr 24, 2025 at 7:46 PM

The Brooklyn Mirage is set to redefine its entertainment landscape with a series of groundbreaking additions. This season, the venue not only introduces its first resident artist but also partners with Smorgasburg, the nation's largest open-air food market. Through this collaboration, The Campsite by Smorgasburg will bring an exceptional dining experience to guests, featuring a curated selection of vendors offering high-quality cuisine.

Brooklyn Mirage continues its mission to enhance every aspect of its guests' experience. By integrating top-tier food options and merchandise sales through Bodega, the venue aims to deliver immersive, community-focused entertainment. A diverse lineup of local favorites and refreshing beverages sponsored by Heineken will further elevate the atmosphere for visitors starting from May 1.

Revolutionizing Food Experience

This spring, Brooklyn Mirage takes a significant step forward in enhancing its offerings by introducing The Campsite by Smorgasburg. This unique partnership brings together renowned food vendors to cater to club-goers' growing expectations beyond just music. With a focus on quality and variety, the curated selection ensures that every guest has access to delicious meals during their visit.

Among the standout vendors joining The Campsite are Home Frite, known for its award-winning fries and burgers; Hen House, serving authentic Lebanese shawarma; Tosh’s Patties, providing flavorful beef and curry patties; Burger Supreme, offering boardwalk-style burgers; and Soft Swerve, presenting both classic and innovative ice cream flavors, including vegan options. These selections reflect the commitment to delivering exceptional culinary experiences while celebrating local talent.

Elevating Guest Interactions

In addition to the food revolution, Brooklyn Mirage enhances its overall appeal with new services such as Bodega. This pop-up store offers official merchandise and streetwear, allowing fans to take home pieces of the vibrant venue culture. Complementing these items are practical goods like sunglasses, earplugs, and candy, ensuring guests remain energized throughout their stay.

Furthermore, the introduction of a bar featuring draught beer and drinks sponsored by Heineken adds another layer of enjoyment. CEO Josh Wyatt emphasizes the importance of addressing evolving guest expectations, stating that these enhancements aim to create exceptional interactions across all touchpoints. As the season commences on May 1, the complete show lineup promises an unforgettable journey into immersive entertainment, where every detail matters in crafting memorable experiences.