In a heartwarming story of transformation, Nayeli Membreño’s journey from an El Salvador immigrant who couldn’t speak English or ski to becoming a fluent English speaker and avid skier showcases the power of opportunity and determination. Now 19, Membreño is pursuing cosmetology studies in Denver after graduating from Basalt High School in 2023. Her love for skiing began during her high school years when she participated in Aspen Skiing Company’s School Ski Days program, which provides free ski days to underserved communities. This initiative has enabled approximately 3,500 students to experience skiing annually, despite the valley’s significant wealth disparity.
In the picturesque Roaring Fork Valley, nestled between towering mountains, lies the small town of El Jebel, where Nayeli Membreño spent her formative years. At just 13, Membreño arrived from El Salvador with limited knowledge of English and no experience in winter sports. Six years later, she not only mastered the language but also became an enthusiastic skier, taking on challenging slopes with confidence.
Membreño’s introduction to skiing came through her teacher, Wendy Kennedy, who organized a class trip to Buttermilk Mountain. The beginner-friendly terrain and supportive instructors made learning enjoyable. “The first time I tried skiing, it felt like a dream,” Membreño recalls. “The thrill of gliding down a freshly groomed slope was indescribable.”
The Aspen Skiing Company’s School Ski Days program played a pivotal role in Membreño’s development. By providing free ski days, lessons, and equipment, this initiative aimed to bridge the gap between the valley’s affluent image and its diverse population. Hannah Berman, the company’s sustainability manager, emphasized the importance of inclusivity. “We want every child to experience the joy of skiing, regardless of their background,” she said.
Membreño’s passion for skiing grew as she worked part-time at the Snowmass Club, gaining access to the slopes. One memorable day, she tackled double-black expert terrain with encouragement from Kennedy. “It wasn’t as bad as I thought,” Membreño admitted. “It was exhilarating.”
Today, Membreño balances her cosmetology studies with occasional skiing trips. She dreams of returning to Snowmass to pursue a career and continue her love affair with the mountains. “Skiing has become a part of who I am,” she said. “I can’t imagine my life without it.”
Kennedy sees Membreño as a testament to what’s possible when opportunities are provided. “Nayeli exemplifies the potential within each of us to embrace new experiences and thrive,” she remarked. “Her journey inspires others to step out of their comfort zones and discover new passions.”
The story of Nayeli Membreño highlights the importance of initiatives like the School Ski Days program in promoting inclusivity in winter sports. By breaking down barriers and offering equal opportunities, such programs empower young people from underserved communities to explore and excel in activities traditionally reserved for the privileged few. As the ski industry continues to evolve, stories like Membreño’s serve as a reminder that diversity and inclusion are key to its future success. Through these efforts, more individuals can experience the transformative power of outdoor adventures, fostering a sense of belonging and empowerment for all.