As the third-generation leader of the iconic Marriott International, David Marriott, 50, has the daunting task of preserving the legacy of a nearly century-old family business. However, his approach is rooted in the company's longstanding five-pillar business philosophy: putting people first, striving for excellence, embracing change, acting with integrity, and serving the world.

Unlocking the Future of Hospitality

Expanding Horizons: Emerging Markets and Diversified Offerings

Marriott's growth strategy is multifaceted, with a focus on both organic expansion and strategic acquisitions. The company's presence in emerging markets, such as China and India, is a testament to its forward-thinking approach. With 530 hotels already in China and 500 more in the development pipeline, Marriott is poised to capitalize on the burgeoning middle class and their growing appetite for travel. Similarly, in India, the company boasts 153 hotels and an additional 85 in the pipeline, recognizing the vast potential of a market with a middle class the size of the entire U.S. population.Beyond geographic expansion, Marriott is also exploring new avenues to enhance the guest experience. The company is venturing into the experience business, offering vacation packages in the safari, adventure, and wellness categories. This diversification aligns with the evolving needs and preferences of modern travelers, who seek more than just a place to stay.

Integrating Starwood: A Transformative Acquisition

Marriott's growth trajectory took a significant leap in 2016 when it acquired Starwood Hotels & Resorts Worldwide for $13 billion. This transformative deal, which David Marriott helped to integrate alongside his father, J.W. "Bill" Marriott, Jr., and former CEO Arne Sorenson, gave Marriott access to a portfolio of renowned hotel brands, including Sheraton and St. Regis.The integration of Starwood's brands has enabled Marriott franchisees to expand into new markets, leveraging the economies of scale and brand recognition that the combined entity offers. This strategic move aligns with Marriott's DNA, which is rooted in continuous growth and innovation.

Honoring the Marriott Legacy: A Family Tradition

The Marriott story is one of generational stewardship, with David Marriott representing the third generation to lead the company. His grandfather, J. Willard Marriott, founded the business in 1927 as a humble nine-seat A&W root beer stand in Washington, D.C. Over the decades, the company evolved, rebranding as Hot Shoppes and introducing innovations like drive-ins and the double-decker burger.J. Willard Marriott instilled in his descendants the importance of having a well-rounded understanding of the business. As a result, David Marriott, like his predecessors, has worked in various roles within the company, from dishwasher to bellman, housekeeping, and front desk. This hands-on experience has equipped him with a deep appreciation for the inner workings of the hospitality industry, shaping his leadership approach.With his father, J.W. "Bill" Marriott, Jr., serving as the company's chairman emeritus and his sister, Deborah Marriott Harrison, on the board, David Marriott continues to uphold the family's legacy while steering Marriott International into the future.