Meryll Rogge's destiny to lead Marni seems almost predestined, given her long-standing admiration for the brand. Her journey began in her youth when she acquired her first pair of Marni sandals with her initial earnings from Marc Jacobs, and even earlier, choosing a vibrant Marni skirt for a family event, highlighting her early connection to the brand's distinctive aesthetic. She recalls Marni's appeal for its expressive yet understated personality, a quality she deeply resonated with.
Her appointment as creative director last July, following her Grand Prize win at ANDAM, marks a significant moment in her career and for Marni. Rogge's extensive experience, including a seven-year tenure at Marc Jacobs and a leadership role at Dries Van Noten, provided a robust foundation for her solo venture, her eponymous brand launched in 2020 amidst global challenges. Despite the pandemic's disruptions, her inaugural collection, rich in color, humor, and elegance, garnered strong support, demonstrating her unique vision and resilience.
Rogge's vision for Marni, which she terms "Marni Chapter Three," aims to reconnect the brand with everyday wearability while maintaining its signature flair. She plans to revive classic elements like knee-length coats and the iconic polka dot motif, alongside handcrafted jewelry, blending nostalgia with a modern, active femininity. Having relocated to Milan with her family, Rogge is committed to understanding and evolving Marni's intrinsic identity, comparing her diverse design roles to a musician playing in various bands—each distinct yet stemming from a singular artistic spirit.
Meryll Rogge's leadership at Marni represents a harmonious blend of personal passion and professional expertise. Her commitment to creating fashion that embodies individuality and celebrates authentic self-expression is a testament to her unique design philosophy. By honoring Marni's heritage while introducing a fresh perspective, Rogge is poised to steer the brand into an exciting new era, where clothing is not just worn but truly lived in, empowering individuals to showcase their distinct personalities through their style. This new chapter promises innovation, a deep respect for craftsmanship, and a continued celebration of the brand's artistic legacy, inspiring a vibrant future for Marni and its admirers.
