In a significant development for the golfing world, LIV Golf has secured a multi-year media rights agreement with FOX Sports. This partnership will enhance television exposure for LIV Golf's events in the United States, marking a new phase of growth and prominence for the league. Previously aired on The CW Network, LIV Golf now joins one of the largest TV stations in the country, promising broader viewership and increased fan engagement.

Expanding Horizons: LIV Golf's New Broadcasting Era

In the vibrant autumn of the golf calendar, LIV Golf is set to embark on an exciting journey with FOX Sports as its broadcasting partner. Beginning in 2025, all three days of each tournament will be broadcast live across various FOX platforms, including FOX, FS1, FS2, FOX Business Network, and the FOX Sports App. This extensive coverage aims to captivate audiences nationwide, offering nearly 210 hours of live competition throughout the season.

The newly-appointed CEO of LIV Golf, Scott O'Neil, expressed his enthusiasm for this strategic move. He highlighted that the collaboration with FOX Sports represents a significant milestone, aligning LIV Golf with other leading sports leagues in the nation. O'Neil emphasized the league's commitment to attracting a younger, more tech-savvy audience, redefining how golf is experienced and enjoyed.

Jordan Bazant, Executive Vice President of FOX Sports, echoed similar sentiments. He stated that LIV Golf fits seamlessly into FOX Sports' roster of high-profile events, showcasing top-tier athletes competing at elite levels. Brooks Koepka, captain of LIV Golf team Smash GC, also voiced his excitement, praising FOX Sports' ability to bring sports to life and highlighting the shared vision for the future of golf.

A New Chapter in Golf Broadcasting

The production of LIV Golf broadcasts will continue under the league's in-house team, maintaining its signature style. Viewers can expect distinctive live leaderboards, enhanced drone coverage, statistics-driven graphics, and fast-paced commentary. Arlo White will lead play-by-play alongside analysts David Feherty and Jerry Foltz, while Dom Boulet and Su-Ann Heng provide insightful course coverage.

This partnership comes at a crucial time for LIV Golf, aiming to significantly boost TV viewing figures. Last year, the league saw an average of just 89,000 fans tuning in to watch Jon Rahm secure the 2024 individual champion title in Chicago. With FOX Sports on board, LIV Golf hopes to reach new heights in viewership and fan engagement.

From a journalist's perspective, this alliance between LIV Golf and FOX Sports marks a pivotal moment in the evolution of golf broadcasting. It not only promises enhanced visibility but also signals a shift towards modernizing the sport's presentation. By embracing innovative broadcasting techniques and targeting a younger demographic, LIV Golf is poised to redefine the golfing experience for fans around the globe.