A Journey of Resilience: Mai's Thai Food Truck Heads South

Apr 8, 2025 at 12:00 PM

An unassuming Airstream trailer has become a culinary sensation in Lansing, Michigan. Chef Suree "Mai" Richardson, a Thai immigrant, transformed this vintage trailer into a thriving food truck business named Eato Chef. Since its launch in 2020, the establishment has drawn crowds eager to savor authentic Thai cuisine. Despite its success, Mai plans to relocate the operation to Florida due to harsh Michigan winters. Her story is one of perseverance, hard work, and an unwavering commitment to quality and customer satisfaction.

Mai's journey began in Chiang Rai, Thailand, where she grew up in poverty. Sharing a single pair of flip-flops with her siblings, she learned early on about sacrifice and responsibility. Moving to the United States in 2015, Mai embraced the American dream wholeheartedly. Initially working as a nanny while holding multiple jobs, she met her husband Mark online. Together, they envisioned operating a food truck. Their shared dream led them to renovate an old Airstream trailer into a four-wok kitchen, despite facing numerous challenges such as late-night insulation installations and manual ceiling riveting.

Soft-launching in Jackson, Michigan, in July 2020, Eato Chef quickly gained popularity. Upon moving to Lansing, Mai secured a weekly spot at Horrocks Farm Market, initially on Mondays, the least desirable day for food trucks. However, customers eagerly awaited her opening, often setting up lawn chairs in anticipation. This dedication transformed Eato Chef into a year-round fixture at Horrocks' beer garden. Mai's meticulous approach to cooking ensures each dish meets high standards, from precise ingredient placement to offering eight levels of spice customization.

Mai credits her team for their contributions, particularly highlighting Alex for his speed and Chanicha for her full-time commitment. Originally planning a Thai soup truck inspired by her sister's childhood business, Mai switched to pad thai after realizing the impracticality of selling soup during hot Michigan summers. Her philosophy centers on treating guests exceptionally well and providing a unique dining experience despite the mobile setup. She avoids advertising or media interviews, focusing instead on maintaining quality service.

As Eato Chef prepares to leave Lansing, loyal customers express their support and gratitude. Some have traveled long distances just to enjoy her pad thai, maintaining a signed book of out-of-state patrons. Customer Chris Tyler and his son Juniper arrived an hour early on Mai's final Lansing day, having been regulars since 2020. Another regular, Sally Wah, visited multiple times upon hearing the closure announcement. Looking ahead, Mai envisions expanding her concept into a nationwide chain featuring a pad thai drive-thru inspired by Chick-fil-A, complete with blueprints for a 24-wok kitchen rooted in the original Airstream design.

Beyond relocating to Florida, Mai remains steadfast in her belief that success stems from passion and persistence. Reflecting on her journey, she acknowledges her initial dislike for cooking pad thai but now expresses immense gratitude toward it. Her story exemplifies how resilience and determination can transform dreams into reality, leaving a lasting impact on those fortunate enough to experience her culinary creations.