Goats on the Roof: A Unique Culinary Experience in Wisconsin

Mar 2, 2025 at 4:15 PM

In the heart of Wisconsin, a culinary adventure awaits that goes beyond the state's well-known offerings of beer, cheese, and bratwurst. Visitors to this region can explore a rich tapestry of European influences, particularly in the city of Kenosha where Italian flavors thrive, and in the charming town of Stockholm with its Swedish heritage. However, one truly unique destination stands out: Sister Bay, located three hours north of major cities like Madison and Milwaukee. Here, Al Johnson’s Swedish Restaurant & Butik offers not only authentic Swedish cuisine but also an unusual sight—live goats grazing atop the restaurant's roof. This quirky tradition began as a friendly prank and has since evolved into a beloved tourist attraction.

A Quirky Tradition Born from Friendship

Nestled in the picturesque Door County of Wisconsin, Al Johnson’s Swedish Restaurant & Butik has been delighting visitors for decades. The story begins in 1949 when Al Johnson opened a modest eatery named Al’s Home Cooking. In 1973, Norwegian carpenters crafted a new building complete with a sod roof, a traditional Scandinavian feature. Inspired by this rustic charm, Johnson’s friend Harold Larson placed a goat named Oscar on the roof as a humorous gesture. To everyone’s surprise, passersby were captivated by the sight. Recognizing the potential, Johnson embraced the idea and trademarked "Goats on the Roof," transforming it into a marketing sensation.

The restaurant now serves as a tribute to Sweden, offering a menu filled with traditional dishes such as Swedish pancakes, lingonberry jam, and meatballs. Adjacent to the dining area is Al’s Butik, a shop brimming with Scandinavian treasures. For those seeking relaxation, the Stabbur Beer Garden provides a cozy outdoor setting with panoramic views of the grazing goats. From May to October, live cams allow admirers worldwide to witness these furry celebrities in action.

This whimsical tradition reminds us of the unexpected ways in which simple gestures can evolve into cherished customs. It highlights the importance of embracing serendipity and turning challenges into opportunities. The goats on the roof have become more than just a spectacle; they symbolize the spirit of innovation and community that defines Al Johnson’s Swedish Restaurant & Butik.