Empowering the AANHPI Community: FICO's Financial Literacy Outreach at the Las Vegas Asian Night MarketGlobal analytics software leader FICO is set to host a booth at the upcoming Las Vegas Asian Night Market, offering attendees valuable resources and information on financial literacy, credit health, and the importance of understanding FICO® Scores. This partnership with the Asian Community Development Council (ACDC) aims to bridge the gap in financial knowledge and empower the Asian American, Native Hawaiian, and Pacific Islander (AANHPI) community to make informed decisions and achieve their long-term financial goals.## Unlocking Financial EmpowermentFICO's presence at the Las Vegas Asian Night Market is a strategic move to address the critical need for financial literacy within the AANHPI community. Many individuals and families in this community face challenges with low credit health and limited understanding of personal finance, which can hinder their ability to achieve important milestones such as homeownership, education, and business financing.### Bridging the Financial Literacy GapAt FICO's booth, attendees will have access to a wealth of educational resources, including informative brochures and materials that cover topics like improving credit health, understanding FICO® Scores, and developing strong financial habits. Visitors will also learn how to obtain their FICO® Scores for free at myFICO.com and have the opportunity to schedule a free consultation with Money Management International (MMI) to discuss their credit reports and create actionable plans for achieving their financial goals.### Empowering Informed Decision-Making"We are proud to partner with the AANHPI Community to provide resources and knowledge about financial literacy," said Jenelle Dito, FICO Scores client services. "This partnership aims to empower and encourage informed decision-making that fosters lasting economic well-being to the heart of this community. FICO is committed to enhancing understanding of credit scores, and we look forward to engaging with attendees, answering their questions, and supporting them in taking control of their financial futures."### Celebrating AANHPI Culture and CommunityThe Las Vegas Asian Night Market is a highly anticipated annual event that celebrates the rich tapestry of AANHPI culture, while also supporting local businesses. Vendors at the event will retain 100% of their profits, further benefiting the local economy, and 100% of net proceeds from ticket sales will support and provide resources and services to the community.### Fostering Lasting Economic Well-Being"We're excited for FICO to join us at the much-anticipated Las Vegas Asian Night Market and share essential financial resources and education with our AANHPI Community," said Vida Lin, President and Founder of ACDC. "Together we are empowering our community by helping bridge the gap in financial literacy, equipping individuals with practical tools to better manage their finances and achieve their long-term goals. We look forward to continuing this partnership at future events, expanding access to these valuable resources and deepening our impact."### Unlocking Opportunities and ExperiencesIn addition to the educational resources, attendees can participate in a raffle for tickets to the South Point 400 NASCAR Cup Series on Sunday, October 20, 2024, at 11:30 AM as part of the 2024 Fall NASCAR Weekend in Las Vegas, featuring thrilling races and the chance to see all their favorite drivers.The partnership between FICO and ACDC at the Las Vegas Asian Night Market represents a significant step forward in empowering the AANHPI community with the financial knowledge and tools they need to achieve their goals and secure their long-term financial well-being. By bridging the gap in financial literacy, this initiative aims to unlock new opportunities and experiences for individuals and families, ultimately contributing to the overall prosperity and resilience of the community.