EV charging sucks — can smart cameras make it better?

Sep 18, 2024 at 1:00 PM

Seamless EV Charging: Revel and Juice's Vision for a Hassle-Free Future

In a world where public electric vehicle (EV) charging often involves a frustrating juggling act of apps, credit cards, and QR codes, one company is aiming to revolutionize the experience. Revel, the shared moped-turned-ridehail service, has partnered with Juice, a startup specializing in computer vision technology, to create a seamless and effortless charging solution for EV drivers, particularly those in the rideshare industry.

Unlocking the Potential of Computer Vision for Hassle-Free EV Charging

Streamlining the Charging Process

The traditional public EV charging experience often involves a labyrinth of apps, sign-up processes, and payment methods, creating a frustrating and time-consuming ordeal for drivers. Revel and Juice are determined to change that. By leveraging computer vision technology, they are developing a system that can automatically identify the vehicle, initiate the charging session, and handle the payment, all without the driver needing to lift a finger.

The process is designed to be as simple as pulling up to a Revel charging station, plugging in, and letting the system take care of the rest. After an initial sign-up, which involves scanning a QR code and providing payment information, the computer vision technology takes over. Cameras installed at the charging sites can recognize the vehicle's unique features, such as its model, color, and license plate, and initiate the charging session accordingly.

This seamless approach is reminiscent of the experience enjoyed by Tesla owners, who can simply pull up to a Supercharger and have the charging process handled automatically. Revel and Juice aim to bring that level of convenience to all EV drivers, regardless of their vehicle's make or model.

Addressing the Challenges of a Diverse EV Landscape

Revel's EV charging stations cater to a diverse range of vehicles, from Tesla Model Ys to electric Kias. This presents a unique challenge, as the charging infrastructure needs to accommodate both Tesla's proprietary charging standard (SAE J3400, or NACS) and the more widely used CCS1 and CHAdeMO standards for non-Tesla vehicles.

By partnering with Juice, Revel is able to level the playing field and provide a seamless experience for all EV drivers. The computer vision technology can identify the vehicle's charging port and initiate the appropriate charging session, eliminating the need for drivers to navigate different connectors or apps.

This approach not only simplifies the charging process but also helps to address one of the main pain points cited by EV owners: glitchy software and unreliable communication between the hardware and software. By taking the user experience out of the equation, Revel and Juice aim to create a more reliable and consistent charging experience for all EV drivers.

Unlocking Insights through Data Collection

Revel's partnership with Juice goes beyond just improving the charging experience. By collecting data on each charging session, Revel can gain valuable insights into how its customers, particularly rideshare drivers, are utilizing the charging infrastructure.

Revel's rideshare fleet is predominantly made up of Tesla Model Ys, but the company's charging stations are open to all EV models. This means that Revel is serving a diverse group of drivers, including independent Uber and Lyft drivers, as well as those affiliated with black car companies.

The data collected by Juice's computer vision technology can provide Revel with a deeper understanding of its customers' charging habits and preferences. This information can then be used to inform decisions on where to acquire new charging sites, how to design the charging infrastructure, and how to better cater to the needs of its growing customer base.

Scaling Up for the Future of EV Adoption

As the EV market continues to grow, the demand for reliable and accessible charging infrastructure will only increase. Revel is positioning itself to be at the forefront of this evolution, with plans to install around 200 additional EV chargers in New York City, including in areas like Queens, near LaGuardia Airport, and in the South Bronx.

The recent release of 10,000 new rideshare licenses specifically for EVs by New York City's Taxi and Limousine Commission (TLC) further underscores the importance of providing a seamless charging experience. Revel's partnership with Juice aims to ensure that its charging network can keep up with the growing demand, while also offering a hassle-free solution for both its own rideshare fleet and the broader community of EV drivers.

As Revel and Juice continue to refine and expand their computer vision-powered charging solution, they are poised to play a pivotal role in shaping the future of EV adoption. By removing the barriers and frustrations associated with public charging, they are paving the way for a more accessible and user-friendly electric mobility ecosystem.