Empowering Communities: How One Retailer is Transforming Lives Through Charitable Initiatives
Nov 8, 2024 at 12:50 AM
Kris Johnson, the founder and CEO of Purpose-Built Trade Co. in Oakley, has made it his mission to not only provide quality clothing and accessories for blue-collar workers and their families, but also to make a lasting impact on his local community. Through a series of quarterly fundraising events, Johnson and his team are dedicated to supporting various causes, with a particular focus on the fight against cancer.
Fueling Hope and Resilience in the Face of Adversity
Honoring Personal Connections and Inspiring Change
Johnson's inspiration to support the fight against cancer stems from his own personal experiences. His mother, a 16-year leukemia survivor who has been in remission for 15 years, and his grandmother, who is currently battling stage 4 colon cancer, have both deeply impacted his drive to make a difference. Johnson recognizes that the fight against cancer is a cause that hits close to home for his entire team, and they are committed to doing everything in their power to support those affected by this devastating disease.Diversifying Charitable Efforts to Uplift the Community
While the fight against cancer remains a central focus, Johnson and his team at Purpose-Built Trade Co. have also dedicated their efforts to supporting other important causes. Throughout the year, they host a variety of fundraising events, including car shows, golf tournaments, and Toy for Tots drives. These initiatives have allowed them to surpass their annual goal of $25,000, ultimately reaching $27,000 in donations.Fostering Meaningful Partnerships and Amplifying Impact
The success of Purpose-Built Trade Co.'s charitable initiatives is largely due to the strong partnerships they have forged with local businesses and organizations. Companies like Keen Utility, Gregory Construction Equipment, and Antioch LineX have all played a crucial role in supporting the store's fundraising efforts, whether through sponsorships, in-kind donations, or active participation in the events.Bringing the Community Together for a Cause
The recent "Fast & Furious to Fight Cancer" car and truck show, held at the store's Oakley location, was a testament to the power of community engagement. Attracting over 150 classic car and truck owners, the event not only raised funds for the Hey There Delilah Foundation but also provided an opportunity for attendees to come together, share their passion for vintage vehicles, and support a meaningful cause.Fostering a Culture of Compassion and Resilience
For the Purpose-Built Trade Co. team, the fight against cancer is deeply personal. Assistant manager Madison Clark and general manager Eddie Soper have both experienced the impact of the disease within their own families, further fueling their commitment to the cause. By sharing their stories and actively participating in the fundraising efforts, they inspire others to join the fight and create a sense of unity and purpose within the community.Empowering Families and Igniting Hope
The donations raised through Purpose-Built Trade Co.'s charitable initiatives have a direct impact on the lives of those affected by cancer. The $3,000 raised during the "Fast & Furious to Fight Cancer" event will help the Hey There Delilah Foundation to fund a new website and provide crucial support to families navigating the challenges of a cancer diagnosis. By focusing on the unseen aspects of the cancer journey, such as financial assistance and creating more comfortable hospital environments, the foundation is able to make a tangible difference in the lives of those they serve.As Kris Johnson and his team at Purpose-Built Trade Co. continue to expand their charitable efforts, they remain steadfast in their mission to strengthen their local community and make a lasting impact on the lives of those they serve. Through their unwavering dedication and the support of their partners and customers, they are truly transforming lives and inspiring hope in the face of adversity.