Colorado Electric Car Rebate Program: A Tale of Hope and Disappointment

Nov 20, 2024 at 4:25 PM
Colorado drivers had high hopes that Xcel Energy would assist them in purchasing an electric car. However, those hopes were dashed as the utility officially ran out of funding for its EV rebate program. This decision has left many in the state wondering about the future of electric vehicle adoption and the role of utilities in promoting clean transportation.

Xcel Energy's Electric Car Rebate Woes - What It Means for Colorado Drivers

Initial Funding and Program Details

Earlier this month, Colorado's largest utility, Xcel Energy, announced the end of its EV rebate program. The program offered income-qualified customers a significant discount, with $5,500 off a new EV or $3,000 off a used model. The $5.3 million budget approved by the Colorado Public Utilities Commission earlier this year was exhausted, resulting in the closure of the discounts. Tyler Bryant, a spokesperson for Xcel Energy, stated that the program had provided 1,176 rebates for new and used EV purchases. However, the company will not be seeking additional funding to reopen the applications.This decision comes at a time when there is a slowdown in government incentives for plug-in vehicles. Colorado's EV tax credit will be reduced from $5,000 to $3,500 starting next year, and the transition team for President-elect Donald Trump has signaled plans to eliminate a federal EV tax credit worth up to $7,500. As a result, local dealers and clean transportation advocates are urging Colorado drivers to act quickly before the end of the year.

Impact on Customers

Many customers were left disappointed when Xcel Energy ended the rebates after pre-approving dozens of low-income customers. Some of these customers had purchased a vehicle expecting the utility to issue a rebate check to offset the cost. On November 13, the company sent an email to these applicants informing them that they would not receive a refund as the program was "at capacity."Lisa Levad, an Arvada resident and owner of an interactive puzzle game company, is one such frustrated customer. After researching various discounts available to Colorado residents, she and her husband decided to purchase a used BMW i3. The car offers 60 miles of range, which is sufficient for city driving and taking her granddaughter to school. Levad was able to get the car for nearly free by stacking different EV incentives, including trading in her 2002 Dodge Ram 1500 van through Colorado's vehicle exchange program.However, the dealership she purchased the car from does not partner with Xcel Energy to offer the company's rebates as a point-of-sale discount. This left Levad with a financing obligation of approximately $2,500, but she was pre-approved to receive up to $3,000 from Xcel Energy to cover her out-of-pocket costs. Her careful planning seemed to be in vain when the utility informed customers that they had exhausted their rebate funding.Levad expressed her frustration, saying, "We felt defeated and betrayed. I felt unbelievably foolish for trusting Xcel and trusting this scenario could work out for us." Bryant, the Xcel Energy spokesperson, clarified that customers like Levad will still receive the rebate. He added that the company had warned customers about the program's funding limitations, and the fine print of the official rebate form and a banner on the company's website clearly stated that rebates would be issued on a first-come, first-served basis.

Future Outlook and Lessons Learned

Travis Madsen, the transportation program director for the Southwest Energy Efficiency Project, believes that the rebates are unlikely to return anytime soon. The discounts were funded through a $145 million plan approved by state regulators last April, which is intended to accelerate the state's transition to electric transportation through 2027. Since Xcel Energy does not plan to seek an expanded budget, the rebates will remain unavailable until the plan expires. At that point, the utility may consider reviving the rebates as part of its next three-year electric transportation plan.Madsen also pointed out that the program's success led to a massive boost in interest, which exhausted the funding more than two years ahead of schedule. This highlights the need for utilities and policymakers to carefully manage and allocate funds to ensure the long-term sustainability of such programs.In conclusion, the end of Xcel Energy's EV rebate program in Colorado is a significant setback for electric vehicle adoption. However, it also serves as a reminder of the challenges and uncertainties faced by the clean transportation industry. As the government incentives continue to shrink and the demand for electric vehicles grows, it is crucial for utilities and stakeholders to work together to find innovative solutions to support the transition to a more sustainable transportation future.