Ashton Jeanty's Meteoric Rise: From Boise State Standout to Heisman Hopeful

Ashton Jeanty, the dynamic running back for the Boise State Broncos, has taken the college football world by storm. Fresh off a dominant performance against future Pac-12 opponent Washington State, where he rushed for an astounding 259 yards and four touchdowns, Jeanty has now unveiled a new NIL apparel collection with The NIL Store, further solidifying his status as one of the most exciting players in the game.

Unleashing the "Deuce" Phenomenon: Jeanty's NIL Apparel Collection

Celebrating the "Deuce" Nickname

Jeanty's new NIL apparel collection, ranging from $39.99 to $64.99, celebrates his "Deuce" nickname, a moniker that has become synonymous with his electrifying play on the field. The collection features a diverse array of merchandise, including t-shirts, crewneck sweatshirts, and hoodies, each adorned with unique graphics, video game-inspired designs, and bold messaging that captures the essence of Jeanty's "just scored another touchdown" mentality.

Cashing in on NIL Opportunities

With the NIL Store's industry-leading merchandise payouts, Jeanty is poised to reap the financial rewards of his on-field success. Each sale of the new collection will directly contribute to the running back's NIL earnings, providing him with a well-deserved opportunity to capitalize on his growing popularity and influence within the college football landscape.

Elevating the Boise State Brand

Jeanty's NIL collection not only benefits the player himself but also serves as a powerful marketing tool for the Boise State Broncos. By leveraging his star power and the excitement surrounding his performances, the university can further promote its brand and attract the attention of prospective student-athletes and fans alike.

A Heisman Trophy Candidate's Ascent

Jeanty's meteoric rise has not gone unnoticed, as evidenced by his recent rating increase in the highly anticipated College Football 25 video game. EA Sports has boosted his overall rating to an impressive 96 (+4), while also enhancing his carrying rating to 84 (+4) and his speed rating to 93 (+2), further solidifying his status as a legitimate Heisman Trophy candidate.

Chasing History: Jeanty's Remarkable Pace

Through just four games this season, Jeanty has already established himself as the nation's leading rusher, amassing an astounding 845 yards and 13 touchdowns. According to 247 Sports, his current pace is on track to challenge the single-season NCAA rushing record, falling just shy of the legendary Barry Sanders' historic 1988 campaign.

Earning Accolades and Praise

Jeanty's remarkable start to the season has not gone unnoticed, as he is already being touted as a front-runner for All-American and Doak Walker Award honors. Boise State head coach Spencer Danielson has praised Jeanty's work ethic and leadership, describing him as "one of the best teammates and leaders" he has ever been around.

Preparing for Mountain West Dominance

As the Boise State Broncos prepare to kick off their Mountain West Conference schedule, Jeanty and his teammates will look to continue their winning ways. With the No. 21 ranked Broncos set to host Utah State on Saturday night, Jeanty will have another opportunity to showcase his talents and solidify his status as one of the most dynamic players in the nation.