The BYD Atto 2, a compact electric SUV, has just made its way to Europe and the UK. This smaller vehicle is expected to generate significant interest among eco-conscious consumers. With features like BYD’s Blade battery technology and e-Platform 3.0 architecture, the Atto 2 aims to challenge established players in the electric vehicle market, including Volvo's EX30. The launch marks a new era of sustainable travel options for European drivers. During the Brussels Motor Show, BYD emphasized the importance of the B-SUV segment in Europe, positioning the Atto 2 as an ideal fit for urban environments with its compact design and advanced features.
BYD officially launched the Atto 2 in Europe, heralding a new chapter in green mobility. Executives at the company highlighted the strategic significance of the B-SUV segment in the European market. Stella Li, BYD’s executive vice president, noted that this segment is crucial for the company’s expansion plans. The Atto 2 boasts several innovative features, such as BYD’s proprietary Blade battery technology and the e-Platform 3.0 architecture, which enhance both safety and efficiency. The vehicle's compact dimensions make it well-suited for navigating the narrow streets of many European cities.
Offered in two configurations—Active and Boost—the Atto 2 comes equipped with a range of modern amenities. Standard features include an 8.8-inch driver display, support for Apple CarPlay and Android Auto, a panoramic sunroof, ergonomic seating, and an advanced driving assistance system (ADAS). The Active model includes a 10.1-inch rotating smart infotainment screen, while the Boost trim offers a larger 12.8-inch screen along with additional luxuries like heated seats and steering wheel, a premium sound system, and a 360-degree camera. These enhancements aim to provide a comfortable and technologically advanced driving experience.
The Atto 2's design optimizes interior space, offering up to 1,340 liters of luggage capacity when the rear seats are folded. Measuring 4,310 mm in length, 1,830 mm in width, and 1,675 mm in height, the Atto 2 closely matches the dimensions of the Volvo EX30. Despite being slightly shorter, the Atto 2 provides more interior room thanks to its optimized platform. The Volvo EX30, which was Europe’s third best-selling EV last year, has set high standards with over 78,000 registrations. The Atto 2, priced similarly to the EX30, will need to demonstrate competitive performance and appeal to match or surpass these figures. With a WLTP range of up to 312 km, the Atto 2 faces stiff competition from the EX30, which boasts a longer range of up to 476 km.
The arrival of the BYD Atto 2 in Europe signals a pivotal moment for the brand. As the market for compact electric SUVs continues to grow, the Atto 2 stands ready to capture a share of this expanding segment. BYD’s success with the Yuan Up in China, where nearly 125,000 units were sold in 2024, suggests strong potential for the Atto 2 in Europe. Whether it can rival the popularity of established models like the Volvo EX30 remains to be seen, but the Atto 2’s combination of affordability, advanced features, and eco-friendly credentials positions it as a formidable contender in the European EV market.