Braskem's Biocircular Polypropylene: Revolutionizing Sustainability in the Restaurant and Snack Food Industries

Petrochemical giant Braskem has unveiled a groundbreaking new biocircular polypropylene (PP) product, marketed under the WENEW brand. This innovative material, derived from used cooking oil (UCO), aims to enhance sustainability within the restaurant and snack food sectors, offering a significant step towards reducing reliance on fossil fuels and promoting a circular economy.

Unlocking a Greener Future with Biocircular Polypropylene

Embracing Sustainability in the Food Industry

Braskem's biocircular PP product represents a game-changing solution for the restaurant and snack food industries. By utilizing UCO as a feedstock, the company has created a sustainable alternative to traditional PP, which is typically derived from fossil fuels. This innovative approach not only reduces the industry's carbon footprint but also contributes to the development of a circular economy, where waste is minimized, and resources are continuously reused.The biocircular PP material is certified as a mass-balanced product by the International Sustainability and Carbon Certification (ISCC) Plus program, ensuring its sustainability credentials. This certification verifies that the material has been produced using a combination of renewable and recycled feedstocks, providing a tangible proof of its environmental benefits.

Seamless Integration and Uncompromised Performance

One of the key advantages of Braskem's biocircular PP is its ability to seamlessly integrate into existing supply chains and production processes. The material is designed to maintain the same properties and performance as conventional PP, allowing companies to adopt it without any disruptions to their operations.This versatility opens up a wide range of applications for the biocircular PP, including food packaging, flexible packaging (such as films), and consumer goods. By offering a sustainable alternative that matches the performance of traditional materials, Braskem is empowering businesses to make eco-friendly choices without sacrificing quality or functionality.

Driving Circularity in the Restaurant and Snack Food Sectors

Braskem's biocircular PP is currently being supplied to various converters that support the quick service restaurant (QSR) industry, as well as other sectors such as retail food suppliers, traditional restaurants, and snack food companies. These industries, which often rely heavily on single-use packaging and disposable items, can now embrace a more sustainable approach by adopting the biocircular PP.By converting used cooking oil into a valuable feedstock for PP production, Braskem has created a closed-loop system that promotes circularity. This not only reduces waste but also minimizes the industry's reliance on fossil fuels, contributing to a more environmentally responsible future.

Collaborating for a Greener Tomorrow

Braskem's success in developing the biocircular PP is the result of a collaborative effort with multiple suppliers in its value chain. By working closely with these partners, the company has been able to effectively convert UCO into a viable feedstock for PP production, ensuring a sustainable cycle that benefits the entire ecosystem.This collaborative approach reflects Braskem's commitment to driving sustainability and innovation within the industry. By fostering partnerships and leveraging the expertise of its value chain, the company is paving the way for a more sustainable future, where businesses can play a crucial role in promoting circularity and reducing their environmental impact.

A Pivotal Moment in Sustainability

The launch of Braskem's biocircular PP marks a significant milestone in the pursuit of sustainability within the restaurant and snack food industries. By providing a viable alternative to traditional PP, the company is empowering businesses to make more eco-friendly choices and contribute to the development of a circular economy.As companies in these sectors embrace the biocircular PP, they will not only enhance their sustainability credentials but also play a vital role in shaping a greener future. Braskem's innovative solution serves as a testament to the power of collaboration, innovation, and a steadfast commitment to environmental responsibility.