Audi Unveils Elite Race Cars for Public Acquisition

Apr 11, 2025 at 7:18 AM
In a groundbreaking move, Audi is presenting two iconic race cars from its illustrious past to the public. The R18 E-Tron Quattro and RS5 DTM are now available through the newly established Audi Sport Racing Legends initiative. These vehicles come with full trackside support and are set to make appearances at prestigious classic events across Europe.

Experience the Thrill of Motorsport Excellence

The opportunity to own a piece of automotive history is no longer reserved for elite collectors. Audi's latest venture bridges the gap between legendary performance and personal ownership, offering enthusiasts an unprecedented chance to engage with racing greatness.

Reviving Iconic Chassis with Precision

Audi Sport Racing Legends ensures that these race cars are not mere replicas but authentic continuations of their original counterparts. Built on period chassis, each vehicle undergoes meticulous restoration using reconditioned components adhering to stringent standards. This process involves collaboration with the very engineers who pioneered these machines over a decade ago. The result is a harmonious blend of heritage and cutting-edge technology, creating race cars that embody both historical significance and contemporary engineering prowess.Rolf Michl, managing director of Audi Sport, emphasizes the exclusivity of this program. By acquiring one of these vehicles, customers gain more than just a car; they join an elite community benefiting from comprehensive motor sport expertise and unwavering support. Whether it’s technical advice or logistical assistance, Audi Sport Racing Legends guarantees a seamless experience for every owner.

Championship Pedigree: A Legacy of Victory

The R18 E-Tron Quattro and RS5 DTM represent some of Audi’s most triumphant designs in motorsport history. The R18, renowned for its dominance at the 2012 Le Mans 24 Hours, showcases unparalleled endurance capabilities. Its victory was instrumental in securing the World Endurance Championship title, cementing its status as a pinnacle achievement in hybrid racing technology. Meanwhile, the RS5 DTM boasts equally impressive credentials, reflecting Audi’s commitment to speed and precision on the track.Both models epitomize what it means to be at the forefront of innovation within the competitive realm of international racing circuits. Their presence at European classic car events underscores Audi's dedication to preserving and promoting its rich legacy while simultaneously opening new avenues for engagement with fans worldwide.

Showcasing Automotive Artistry Across Borders

Beginning this summer, Audi plans to exhibit these remarkable creations at key locations throughout Europe. Among them are the Jim Clark Revival in Hockenheim (Germany), Le Mans Classic (France), and Goodwood Festival of Speed (UK). Each event offers spectators an up-close look at these masterpieces, allowing potential buyers to witness firsthand the craftsmanship and dynamism inherent in each machine.These exhibitions serve dual purposes: they introduce prospective clients to the allure of owning such extraordinary vehicles while reinforcing Audi's reputation as a leader in combining tradition with modernity. Through strategic partnerships and immersive experiences, Audi aims to create lasting connections between its brand and those who appreciate the finer aspects of high-performance automobiles.

Setting New Standards in Customer Engagement

While similar initiatives exist among luxury automakers like Ferrari's Corse Clienti service, Audi distinguishes itself by offering fully built race cars rather than exclusive driving opportunities. This bold approach reflects Audi's vision of democratizing access to motorsport excellence without compromising quality or authenticity.By enabling customers to purchase newly constructed versions of retired race cars, Audi establishes a new benchmark in customer engagement. Owners receive not only a tangible representation of Audi's achievements but also membership in a distinguished network committed to celebrating shared passions for speed, innovation, and prestige. Such offerings underscore Audi's ongoing mission to redefine boundaries within the automotive industry.